In this episode, Mark Baratto sits down with jewelry creator Karen Moore of Zen by Karen Moore.

We talk about her past corporate life, when she began designing her jewelry, her inspiration, and of course her husband’s blue eyes 🙂

Today’s podcast episode is brought to you by ReviewPush. At ReviewPush, their main goal is to streamline and simplify online review management for businesses and brands; regardless of size or industry. You shouldn’t have to jump through numerous hoops with countless logins just to catch a glimpse of what your customers are saying about their experience with your business. To get more information on ReviewPush, visit

More on Zen by Karen Moore

Nature surrounds in the Florida Keys – where the sun, breezes, shifting skies, and turquoise water combine into something like a second skin. Life is saltier and brighter in this part of the world. You feel more intuitive and vibrant here. It’s a way of being that infuses ZEN by Karen Moore jewelry. Zen is what you see and experience in each piece. ZEN by Karen Moore jewelry settles the soul, like warm sand on bare feet.

Karen Moore creates her jewelry pieces by hand, inspired by her life on the ocean and her travels. Her jewelry works alone or in layers, depending on the weather of your mood. It tells a story in gemstones, whether a speck of Amazonite on a suede cord that adorned your neck the day you needed a bit of good luck; the chunks of Labradorite anchoring a ZEN Wrap® Necklace chosen for its transformative power the day you started a new job; or a mala bracelet strung with conch shells and freshwater pearls worn to feel close to the ocean. Formed deep in the earth’s layers, in volcanoes, and by the tides, gemstones hold concentrated energy and beauty that magnify when worn on the body. Try on. Tune in. Find your ZEN.


From Corporate to The Conch Republic

Born and raised in Buffalo, New York, Karen Moore felt a connection to nature as far back as she can remember. The first phase of her professional life took place in the corporate world, where she worked in software and accounting and traveled frequently. She lived many places, including Spain and the Florida Keys (where she met her future husband, Clint). Karen savored the landscapes of wherever she landed­­ – be it the sun sinking down behind a rugged mountain line, lush green trees swaying in the breeze, or the fluid ebb and flow of the coastline. In quite the same way, she found herself irresistibly drawn to gemstones, collecting strings of beads from various markets, without a full sense of why.

The first piece of jewelry she made, a prototype of her signature ZEN Wrap, was inspired by a necklace she inherited from a beloved aunt. In 2008, work landed her in Arizona, where her connection to nature resonated. She attended her first Tucson Gem Show, meeting suppliers she has maintained to this day.

Karen’s first trunk shows took place in windowless conference rooms, where she sold to coworkers and word-of-mouth clients attracted to her creations. Soon, this work became her “real job,” and she and her husband moved back to the Florida Keys to live in the sun and salty air. Now, the way Karen lives is inextricable from work, whether it’s living with positive intentions, free diving in the shallows of Florida Bay, working with aromatherapy, or making smoothies from local mangoes. The balance in her jewelry reflects the balance in the way she lives. 




In this episode, Mark Baratto sits down with Jennifer Potter, a published author and amazing jewelry designer.

We talk about how her first book was a viral smash hit, how her jewelry line is making waves, and how her next book is all about what’s happening under the sheets 🙂

More on Jennifer Potter






A Florida native, Jennifer Potter began her career as a hip-hop wardrobe stylist working with award winning directors such as, Hype Williams and Gil Green. Jennifer has had the opportunity to dress some of the biggest names in hip-hop and R&B.

After a decade of dressing and styling in Miami, Jennifer decided to venture into the world of fine jewelry. Jennifer acquired her love of jewelry and obsession with layering from her beloved Cuban-American grandmother, Jennie Potter. When Jennie passed away, she left her life-long collection of jewels to Jennifer. Jennie’s collection consisted of religious medallions, assorted charms, and island themed gold pieces. These pieces were items Jennifer cherished, but never wore because they were not her personal style. One day, Jennifer came up with an idea to melt all of her grandmother’s pieces and create designs that would honor her legacy. Without any financial backing, only a box of precious mementos, Jennifer launched the Jennifer Potter Collection.

Today, she brings her love of fashion and music together for her luxury jewelry line. Her line is about simplicity and is for the jet setting gypsy of the 21st century. The Jennifer Potter Collection embodies Jennifer’s love of opulence and effortless style. Her pieces are meant to be piled on with others to create a layered look. Each piece is beautifully crafted by hand in the United States and is made from the most precious stones, 14K gold and platinum.