In this episode, Mark Baratto sits down with Carlos Martin who’s been in Key West for over 30 years in the hospitality industry.

We bounce around a lot for the episode talking about changes on the island and the Island City House Hotel.

Mark on the Island City House Hotel

One of the best places to stay for families and groups, our Old Town Key West hotel has maintained a long-standing reputation for providing impeccable hospitality in a gorgeous setting with incredible amenities. Situated in Historic Old Town Key West, sits this unique property that is comprised of three separate buildings, The Arch House, The Cigar House, and the Island City House. The oldest operating Guest House in Key West, Island City House Hotel offers guests an exceptional experience. 

Our historic property is a family-friendly destination offering a warm atmosphere to socialize and enjoy each other’s company. Featuring many modern amenities, including free Wi-Fi, daily snacks, and refreshments in all suites, a gorgeous pool with roomy sundeck, on-site bicycle rental, and more, our hotel in Old Town Key West, Florida has much to offer each and every guest. Let our concierge lend their expertise to your vacation planning needs. From making dinner reservations to securing ticket packages to suggesting the best and most iconic places to visit, we have you covered.


Phone: (305) 294-5702
Address: 411 William Street, Key West, Florida, 33040

Property Map:

In this episode, Mark Baratto sits down with Liz from Hammerhead Surf Shop.

Liz has always been in retail, specializing in helping turn around lagging businesses. When she was in Key West, she ran into the Hammerhead Surf Shop with some ideas to help, and the next thing she knew, she came on board as an owner. We talk about this journey and where she is taking the business.


Hammerhead Surf Shop is located in the famous Key West Historic Seaport along the harbor-walk waterfront. We only offer the best brands in the surf industry to keep you looking your best downtown or out on the water. We keep up with the latest trends and have something for everybody. Hammerhead Surf Shop is Key West, Florida’s Premier Surf Shop and your one-stop-shop for fashion.


201 William St
Key West, FL 33040

Opening Hours
Mon-Sun: 9am – 9pm
T: 305-509-7708
E: [email protected]

In this episode, Mark Baratto sits down for a round two talk with Co-Owner of Key West Finest and realtor, Amber DeBevec. Our first time getting to know each other was September of 2021 and you can listen to that episode here:

This episode is full of a lot of laughs as we catch up with where Amber is at with her Off Duval and On Duval guides and her overall marketing business.

More about Key West Finest

From beautiful secluded sandbars and clear turquoise waters to exciting watersport excursions, whether sailing on the sea at sunset or tasting local cuisine on a food and cocktail tour, Key West has innumerable memorable experiences to offer. Allow us to be your local guide to find you the best activities in paradise. Instant message us by clicking the bouncing blue message ball or call/text 203-273-9401





In this episode, Mark Baratto sits down with Key West local musician Jason Lamson for round 2!

We talk about how things have changed since our last interview, one year ago (found here). We also talk about his up-and-coming show at the Key West Theater on Saturday, Jun 18 – get tickets here.

More on Jason Lamson

A soul-filling, southern vocalist fusing island style, down-home soul, and a touch of funky personality to create a unique sound filling the live music scene of Key West, Florida.

A fan of both old and new music, from classic rock to reggae jams to country standards to hip-hop beats, Jason’s style is a collective representation of these genres and more. His musical style doesn’t fit into a box: it’s fluid, one sound lends itself to the next, like one emotion leads to another until you’re immersed in sound and feeling.

Jason’s performances include a combination of original songs and covers at private events and the top live music venues in Key West including Green Parrot Bar, Sloppy Joe’s, and Margaritaville. And while you typically have to be at one of his shows to hear his original tunes, you can catch a song Jason co-wrote with friend and bassist Claire Finley, “Run,” soon to be featured on the Playing for Change Band’s first original album.

A man who lives to make and share his music, Jason has live gigs almost daily in Key West. Good music needs a good audience… check out his schedule and make a plan to hear him play your favorites, as well as his. Want him all to yourself? Jason is also available for private bookings and collaborations around the country – hit him up for more information. Thanks for visiting and don’t forget to check out Jason’s new music releases! Peace.